Insider's Guide to Spas

Spotlight

Green Beauty Courses at Cosmoprof


GREEN BEAUTY BRAND BUILDING: A COMPLETE OUTLOOK

  • Date: Sunday, July 29, 2018 | Time: 11:00am – 12:30pm
  • PBA Member Price: $50 until June 29; $60 beginning June 30
  • Non-Member Price: $65 until June 29; $75 beginning June 30

Indie green beauty continues to capture consumer interest, as well as a growing share of their wallets and understandably so. With clean messaging, passionate and relatable founders, and ingredients that people recognize, the trust factor is built in. But how easy is it to get the sale? What does distribution look like? What trends are shaping up, and how will they impact this market and the manufactures in this space? Get the scoop from green beauty’s most authoritative voices.


Mary Bemis
Founder & Editorial Director
Insider’s Guide to Spas


Tara Foley
Founder & CEO
Follain


Annie Jackson
COO
CREDO BEAUTY


Marius Morariu
Co-founder, CEO, Nutritionist, Product Developer
Tracie Martyn Beauty and Wellness


Jenefer Palmer
Chief Seaweed Officer
Osea Malibu


Jennifer P. Stansbury
Co-founder & Managing Partner
The Benchmarking Company


IS ORGANIC GREEN BEAUTY A SUSTAINABLE BUSINESS MODEL?

  • Date: Sunday, July 29, 2018 | Time: 1:00pm – 2:30pm
  • PBA Member Price: $50 until June 29; $60 beginning June 30
  • Non-Member Price: $65 until June 29; $75 beginning June 30

Americans now overwhelmingly believe that climate change is happening and that human beings are the cause—and that number will only grow. Meanwhile, the regenerative practices of the farms and suppliers involved in the green beauty movement show a path toward sustainability by putting excess carbon literally back into the soil. So, the future of the planet may be shaped by consumer choices—and activists will continue to push people to make such choices. The question now is how much consumers care beyond themselves? What messages work and what brands will flourish in this time of changing awareness? How much green is sustainable right now?


Mary Bemis
Founder & Editorial Director
Insider’s Guide to Spas


Kimberly Heathman
CMO
MyChelle Dermaceuticals


Mary Catherine Horgan
Category Manager – Beauty
Pharmaca


Justina Mejia-Montane
Vice President
Global Product Development – Aveda


D’Andra Simmons
CEO and Founder, President
Hard Night Good Morning, Ultimate Living and official cast member of Real Housewives of Dallas